apparent tools

award | 2009 Webby Award | PathView – Computer: Software Standard of Excellence
firm | boston interactive
role | interactive producer – consultant – strategist
This project truly allowed the creativity to abound on every level. The business model was entirely based around the online release of this product. Additionally, we were able to construct the application to envelope several other third party applications such as a DRUPAL based community support application and proprietary license server application. Visually, the design selected allowed for a powerful message which translated into their branding, collateral and booth materials for the product worldwide.
